In 2016, Bono's RED campaign aims to give donors another unforgettable experience. Donors, for a minimum donation of $10, can party with "Magic Mike" star Channing Tatum in Las Vegas. They can also experience a private concert with a chance to get to drink tea with Bono or Julia Roberts.
RED is a foundation that raises funds to combat AIDS. The activities that the donors experience from the campaign fosters awareness. This year, the campaign dubbed "RED SHOPATHAN" was launched on November 22 -- a week ahead of the World AIDS Day. This marks the second year of the foundation in aggressively raising funds for its beneficiaries.
Other experiences that donors can enjoy include tickets to see Broadway's "Hamilton" and backstage access with the show star Javier Munoz. There is also a night out with Neil Patrick Harris. RED also let donors experience a Jet Ski adventure and a Snapchat with DJ Khaled, as well as a studio chat with Liam Payne of One Direction. Moreover, this year's offer includes visiting Korea and seeing K-Pop Star G-Dragon and a VIP accommodation with Richard Branson, Virgin Group founder.
Last year's RED campaign entitled donors a walk on the red carpet with Meryl Streep, spending time with George Clooney and a visit to the set of "Game of Thrones." This year is the foundation's 10th year anniversary. Bono said that they have raised more than $360 million and have reached out to 70 million people through HIV prevention, testing, counselling and many other services. He added that the campaign is hopeful and that the money that will be raised will keep people alive, according to Billboard.
Donors can place their donations to Omaze.com/RED. Receiving donations will close on January 18, 2017.