Razer is known for their quality products which are marketed specifically to gamers. Recently, it revealed its latest DeathAdder Elite which is the revision of the go-to gaming mouse.
However, Razer suffers a backlash following a "light-hearted joke" about the new Apple Macbook Pros and their lack of ports, according to Polygon. The tweet was an attempt to bring up the company's SD reader slots in laptops while also making a rough joke.
Apple Macbook Pro has removed a lot of the ports that professionals use to interact with the systems and left four Thunderbolt/USB-C ports behind which means that an adapter is needed to connect an iPhone or use a camera's SD card.
Because of Apple's new update, many game developers and users vocally commented that they would want to go for Windows-based laptops instead of Macbook Pro. This gave Razer an opportunity to crack on what they call a "light-hearted joke". Razer posted a laptop photo with an SD card and tweeted, "You call yourself Pro? S my D".
CNET didn't find this tweet funny though and wrote: "I'm not looking to offend, but I wonder if Razer has considered what, say, its female customers might think of its storage language. Might they store up a little offense when it comes to, say, buying a gaming laptop? Might they think of Razer and decide they're not going to commit any money to a bunch of adolescent dolts?"
"S**ism in the tech industry is familiar territory, and while this unfunny tweet isn't the most egregious example, it certainly doesn't make Razer look very good. We've reached out to the company to see why it thought this might be a good idea, and we'll update if we hear back," Gizmodo said after reading the tweet.
"More like storage language :) We're not looking to offend - just proud of our SD card slot, which is becoming increasingly rare," Razer's follow up tweet after the not-so-good reactions from the users.
Razer deleted its original tweet and simply apologized. "We apologize for the SD reader joke. To those who were offended, it was intended as a lighthearted turn of phrase that missed the mark."