SEGA Closes Offices in France, Germany, Spain, Australia, and Benelux

SEGA Europe today confirmed that as a result of the recent restructure it will be shifting business to focus on developing new and existing digital content as well as driving key IP for packaged goods. SEGA has therefore realigned its business strategy and will be closing their offices in France, Germany, Spain, Australia and Benelux (Belgium, the Netherlands, and Luxembourg).

A press release has revealed that Koch Media has been appointed to assist SEGA with distribution across Germany, Switzerland, Austria, France and Spain. Level03 Distribution and 5 Star Games will assist with distribution across Benelux and Australia.

All other territories will continue to be run through the same channels as before, and along with Koch, Level03 and 5 Star, will be managed through SEGA Europe's London based headquarters.

"SEGA is entering a new and exciting phase that will position the company as a content led organisation maximising sales with strong and balanced IP such as Sonic the Hedgehog, Total War, Football Manager and the Aliens franchise", commented Jurgen Post, COO of SEGA Europe. "The company will benefit from a clear focus and realigned strategy for our digital business and packaged goods and we are confident that this will lead to a successful future."

Yep, because if anything, closing offices in 5 different areas is definitely "exciting."