Snapchat is known for its quirky, funny photo and video filters. The popular social media sharing company decided to explore their popularity and came up with Snapchat Spectacles.
What Is Snapchat Spectacles?
From the name itself, Snapchat Spectacles is a wearable device in the form of eyeglasses. The said spectacles or glasses are equipped with video-recording and camera features. With almost 150 million users, Snapchat is confident and Snapchat Spectacles will be a hit.
However, tech analysts are a bit skeptic on the success of Snapchat Spectacles, considering that Google Glass went down in a disappointing fizz. Perhaps Snapchat Spectacles deserve a benefit of the doubt because the device has a stark difference from Google Glass - it's fun!
Aside from its functionality as an eyewear with video and camera features, Snapchat Spectacles are also eye-candy. If Google Glass was as boring as a ruler, Snapchat Spectacles are groovy, colorful and out of the box. Snapchat Spectacles will be available in three colors - black, teal and coral.
How Much Does Snapchat Spectacles Cost?
The Snapchat Spectacles debuts at $129. The price is just right, not too cheap but not too steep. Snapchat must be very careful in marketing their newest product venture because they are still testing the waters. The launch of Snapchat Spectacles could either make or break their current successful streak.
According to Cnet, Evan Speigel, Snapchat CEO, aims to make tech-infused glasses fun. Perhaps they got the idea of Snapchat Spectacles from the demise of Google Glass. Technically speaking, Google Glass had a very promising potential, considering that it is one of the pioneers of the said technology.
Snapchat Spectacles aims to change the way people see tech-infused glasses. The gadget aims to balance functionality and fun at the same time. As of writing, there's still no specific date set for the launch of Snapchat Spectacles. Wall Street Journal also reports that Snapchat plans on releasing a limited number of Snapchat Spectacles as they try to test how the public welcomes it.