Microsoft is sending out $75 digital vouchers to select users. Run to that dashboard post haste and see if you're one of the lucky ones!
Xbox 360 and One July Sales Offers
As a few clever users on NeoGAF and the Xbox forums have found out, Microsoft is offering $75 vouchers for 360 owners in the US, UK or Canada who buy a One. The offer is valid right down to the end of this month, that is 31 July to spell it out for y'all. Note that it should also be activated as a home console by that same date, 11:59 PM PST. Stuff you can buy with this offer includes: an Xbox One standard, a Kinect bundle or special edition. If you take these steps before the deadlines, you ought to get a code sent to you by August 15.
Now don't get too excited about Satya sending you a check in the mail for $75 - those 75 smackeroos will have to be used in the Microsoft Store. Ha, what did you think? Luckily, it seems that they are valid for every game, or at least the fine print in the announcement doesn't seem to indicate anything else. Take what you can get! $75 worth of it, in fact.
Check Out The Free Live Arcade Games For July!
What exactly IS Microsoft's standard for sending out these offers to your 360 dashboard? They rather cryptically state that it's reserved for their "very best customers" but as the NeoGAFfers and Xbox forum boardies already point out in their respective threads, it doesn't seem to be based on something like duration of subscription or even Gamerscore.
I'm betting it's handsomeness. Come on now.